Global Luxury and Management Students, Author Benefit from First Session with New Textbook
Students in the dual degree Global Luxury and Management (GLAM) program, taught jointly by faculty in the North Carolina State University Poole College of Management and SKEMA Business School, had the unique experience of learning directly from one of the authors of their new textbook.
2019 GLAM Night Reflections
The 2019 GLAM night was held in Paris France on February 8th. Two students share some of their reflections of the experience.
Brexit Vote Postponement Leads to More Confusion than Answers
Poole College professor John Kuzenski discusses the impact on the luxury goods industry in Luxury Daily.
The Finer Things: Learning from Luxury Professionals
Surrounded by stunning pieces of art reflective of the luxury industry, prospective students mingled with current GLAM students and alumni of the program to learn about the program.
Measuring the Role of Social Networks in Entrepreneurship
NC State aims to measure how social networks influence innovation and entrepreneurship.
Luxury is Behind in Analytics, Making How Data is Used Vital Going Forward
NC State Global Luxury and Management program director Kristie McGowan discusses data-driven marketing at Luxury Marketing Forum in NYC.
My Internship Journey
GLAM student Deonte Holden shares insights from his summer internship with Belk Stores.
Marketing to the Evolving Luxury Consumer
Brands evolve in markeing to luxury consumers as their expectations continue to change.
Global Luxury and Management Masterclass Provides Insight, Networking for Luxury Market Professionals
Luxury marketing professionals delve into the Four E’s of marketing and network with peers at inaugural Global Luxury and Marketing Masterclass
Kristie McGowan Elected to Italy-America Chamber of Commerce Board of Directors
Kristie McGowan, director of the Global Luxury and Management dual degree graduate program at the North Carolina State University Poole College of Management, has been elected to the board of directors of the Italy-America Chamber of Commerce (IACC).