{"id":19,"date":"2020-09-09T09:28:00","date_gmt":"2020-09-09T13:28:00","guid":{"rendered":"https:\/\/poole.ncsu.edu\/magazine\/?p=19"},"modified":"2020-09-22T12:24:05","modified_gmt":"2020-09-22T16:24:05","slug":"poole-college-of-management-pivots-to-explore-new-opportunities-during-covid-19","status":"publish","type":"post","link":"https:\/\/poole.ncsu.edu\/magazine\/poole-college-of-management-pivots-to-explore-new-opportunities-during-covid-19\/","title":{"rendered":"Poole College of Management Pivots to Explore New Opportunities during COVID-19"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><em>By Caroline Barnhill<\/em><\/p>\n\n\n\n<p class=\"is-style-lead wp-block-paragraph\">As the world faces a public health crisis and a faltering economy, Poole College of Management recognizes that the mission to \u201cthink and do\u201d is more important than ever. That conviction has driven Poole to make significant inroads in providing online learning opportunities that keep students engaged \u2013\u2013 without compromising on interaction.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">At the onset of COVID-19, various digital platforms allowed instructors nationwide to shift their course content online quickly. Still, many educators struggled to maintain the same quality of instruction that they provided inside the classroom. Higher education, in particular, which relies heavily on discussion to facilitate learning, faced enormous challenges.<\/p>\n\n\n<div class=\"wp-block-ncst-video-image ncst-yt-player ncst-video-image\"><figure class=\"video-image__video\"><div class=\"video-image__wrapper\"><div class=\"video-image__video-container\"><div class=\"ncst-yt-player-target\"><\/div><\/div><a href=\"https:\/\/www.youtube.com\/watch?v=61KxjSCJ2_c&amp;feature=emb_logo\" class=\"video-image__overlay ncst-yt-player-trigger\" data-ua-cat=\"Video Image Block\" data-ua-action=\"Video Play\" data-ua-label=\"https:\/\/www.youtube.com\/watch?v=61KxjSCJ2_c&amp;feature=emb_logo\"><img loading=\"lazy\" decoding=\"async\" width=\"1500\" height=\"844\" class=\"video-image__img wp-image-511002\" alt=\"\" src=\"https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/09\/1500x844-1.png\" srcset=\"https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/09\/1500x844-1.png 1500w, https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/09\/1500x844-1-300x169.png 300w, https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/09\/1500x844-1-1024x576.png 1024w, https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/09\/1500x844-1-768x432.png 768w\" sizes=\"auto, (max-width: 1500px) 100vw, 1500px\" \/><span class=\"play-indicator\"><svg viewbox=\"0 0 314 384\"><title>Play Video<\/title><path d=\"M0,0,314,192.51,0,384Z\"><\/path><\/svg><\/span><\/a><\/div><figcaption class=\"video-image__caption\">The video showing a day in the life of a Poole student during COVID-19 was recorded on the first day of classes, Aug. 10 before NC State moved all undergraduate classes online.<\/figcaption><\/figure><\/div>\n\n\n\n\n<p class=\"wp-block-paragraph\">Though Poole hasn\u2019t been immune to these obstacles, it has looked to them as opportunities for further growth. <strong>Bringing energy and thoughtful discussion to the virtual space can be difficult, but the challenge to do so has led Poole to be all the more intentional about building interactive classrooms.<\/strong> Poole\u2019s faculty and students alike have approached COVID-19 the same way they approach every challenge \u2013 as an opportunity to learn, pivot and innovate.<\/p>\n\n\n<hr class=\"wp-block-ncst-separator\">\n\n\n\n<h2 class=\"wp-block-heading\">Enhancing Delivery of Online and Hybrid Courses<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">To encourage interaction with course content and application to real-world issues, while also prioritizing the safety of students, Poole is continually working to develop new delivery methods for curriculum.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">To this end, Poole brought on Beth Shepherd at its <a href=\"https:\/\/poole.ncsu.edu\/news\/2020\/06\/01\/beth-shepherd-becomes-first-poole-college-director-of-instructional-design\/\">first director of instructional design<\/a>. Previously the online program manager for the Jenkins MBA Program, a top-ranked program nationally, Shepherd brings a wealth of knowledge to the table \u2013 particularly during a time when alternative delivery methods are needed most.<\/p>\n\n\n\n<figure class=\"wp-block-image alignwide size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"580\" src=\"https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/09\/MAH0073_v1-copy-1024x580.jpg\" alt=\"\" class=\"wp-image-277\" srcset=\"https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/09\/MAH0073_v1-copy-1024x580.jpg 1024w, https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/09\/MAH0073_v1-copy-300x170.jpg 300w, https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/09\/MAH0073_v1-copy-768x435.jpg 768w, https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/09\/MAH0073_v1-copy.jpg 1498w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption>The strolling professor statue dons a protective mask during the Covid-19 (covid19) pandemic in the summer of 2020. Photo by Marc Hall<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Already, Poole has had great success in the virtual space. In June, the Jenkins MBA Program held its <a href=\"https:\/\/poole.ncsu.edu\/news\/2020\/06\/25\/jenkins-mba-goes-virtual-for-raleigh-residency\/\">Raleigh Residency Program<\/a> online and facilitated personal connection for participants. And Poole\u2019s new <a href=\"https:\/\/poole.ncsu.edu\/thought-leadership\/risks-can-be-leveraged-as-opportunities-in-the-post-covid-new-normal\/\">Virtual Thought Leadership Series<\/a>, which provides an opportunity to hear from faculty about relevant research driving business innovation, sold out its inaugural event.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Additionally, the Jenkins MAC Program is well positioned for distance learning, as it launched an <a href=\"https:\/\/poole.ncsu.edu\/magazine\/accounting-takes-a-virtual-leap\/\">online MAC<\/a> platform last fall. Designed specifically with working professionals in mind, the online format was created to offer the same quality and curriculum as the on-campus program \u2013 which is good news in the age of COVID-19.<\/p>\n\n\n<aside class=\"wp-block-ncst-aside-widget default left-aside\"><blockquote class=\"has-indigo-400-text-color wp-block-ncst-pullquote\">\n  <div class=\"pullquote-container\">\n    <p class=\"pullquote-content\">\u201cStudents already have access to a multitude of books, articles and TED Talks. So as educators, we must ask ourselves what content we can give our students that they can\u2019t access anywhere else\u201d<\/p>\n  <\/div>\n<\/blockquote>\n<\/aside>\n\n\n\n\n<p class=\"wp-block-paragraph\">For Poole, the key to every course and every event \u2013\u2013 regardless of the format \u2013\u2013 is to provide real value to students.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cWhen professors provide information and content that students can\u2019t get anywhere else \u2013\u2013 that\u2019s value,\u201d says <a href=\"https:\/\/poole.ncsu.edu\/people\/jmpolla3\/\">Jeff Pollack<\/a>, associate professor of entrepreneurship at Poole. \u201cStudents already have access to a multitude of books, articles and TED Talks. So as educators, we must ask ourselves what content we can give our students that they can\u2019t access anywhere else \u2013 and then focus on that. Whether online or in person, we strive to bring them value.\u201d<\/p>\n\n\n<hr class=\"wp-block-ncst-separator\">\n\n\n\n<h2 class=\"wp-block-heading\">Adding Value, Multiplying Interaction<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">For Pollack, adding value means approaching his courses with a high level of personalization. At the start of each course, he identifies where his students are in their personal learning and what they want to receive from the class. Then, he considers how to help them achieve their goals and get them where they want to be.<\/p>\n\n\n\n<figure class=\"wp-block-image alignwide size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/08\/ResearchAwards-Entrep-J.Pollack-feature-image-1024x576.jpg\" alt=\"\" class=\"wp-image-60\" srcset=\"https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/08\/ResearchAwards-Entrep-J.Pollack-feature-image-1024x576.jpg 1024w, https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/08\/ResearchAwards-Entrep-J.Pollack-feature-image-300x169.jpg 300w, https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/08\/ResearchAwards-Entrep-J.Pollack-feature-image-768x432.jpg 768w, https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/08\/ResearchAwards-Entrep-J.Pollack-feature-image.jpg 1500w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cI see myself as an education entrepreneur, so I\u2019m always thinking about how to create a product that my students find beneficial,\u201d Pollack says. \u201cFor every class I teach, I personalize the content and think about how to deliver it in the most effective ways.\u201d<\/p>\n\n\n<aside class=\"wp-block-ncst-aside-widget default right-aside\"><blockquote class=\"has-indigo-400-text-color wp-block-ncst-pullquote\">\n  <div class=\"pullquote-container\">\n    <p class=\"pullquote-content\"><strong>\u201cI see myself as an education entrepreneur, so I\u2019m always thinking about how to create a product that my students find beneficial. For every class I teach, I personalize the content and think about how to deliver it in the most effective ways.\u201d<\/strong><\/p>\n  <\/div>\n<\/blockquote>\n<\/aside>\n\n\n\n\n<p class=\"wp-block-paragraph\">In order to emphasize application in the real world, he offers open-book exams that focus on ideation. <strong>His goal is learning and innovation \u2013\u2013 not short-term performance.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cI want my students to interact with the content, not regurgitate it,\u201d Pollack says. \u201cI never want my students to think we\u2019re playing a game of who can memorize the most. Just because you can memorize something doesn\u2019t mean you can apply it.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">To encourage interaction, Pollack employs a combination of tactics in his classes. Well before COVID-19 required it, Pollack had begun experimenting with various tools to foster discussion.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In his face-to-face classes, he frequently made use of Top Hat, a software platform that engages students with live polls and anonymous feedback. In classes with hundreds of students, Top Hat helped to stimulate valuable discussion.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cTop Hat is a really fun way to interact with my students and get their feedback quickly,\u201d Pollack says. \u201cI can throw a question on the board and have students text in their answers immediately. I found that I can get a better sense of where my classes are as a whole because it enables me to get numbers, not just a show of hands.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Though COVID-19 brought large classes like these to a halt, Pollack\u2019s creativity, willingness to experiment and overall approach have positioned him well for a shift to virtual learning.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cMy approach to online learning is mostly the same as it was before. I think about how to help students reach their goals, how to provide real value, and how to help students really interact,\u201d he says. \u201cEven if we can\u2019t interact face-to-face, we can interact via the content.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In his online classes, Pollack assigns projects that facilitate ideation. He has his students send him video pitches for value-creation and offers them opportunities to share their ideas with others, too. Additionally, he emails students twice a week with course content, logistics, a personal message and video check-in \u2013 plus a reminder that his students can always contact him.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cThe idea of availability is important \u2013 even if they don\u2019t take me up on it,\u201d Pollack says.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"358\" src=\"https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/08\/BUS-Khan-Sarah-2-1.jpg\" alt=\"\" class=\"wp-image-70\" srcset=\"https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/08\/BUS-Khan-Sarah-2-1.jpg 500w, https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/08\/BUS-Khan-Sarah-2-1-300x215.jpg 300w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Another Poole faculty member, <a href=\"https:\/\/poole.ncsu.edu\/people\/sskhan\/\">Sarah Khan<\/a>, teaching associate professor of information technology and business analytics, teaches a Business Information Systems course (BUS 340) where students are exposed to different technologies in different business areas \u2013\u2013 including information technology, analytics, operations, marketing, and more.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cWe train students on how to use a variety of technologies to solve various business problems, as well as introduce them to a variety of technology concepts,\u201d Khan says. \u201cStudents find this course extremely valuable and applicable to their degree concentrations and careers.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Since the course is in such high demand \u2013\u2013 around 550 to 800 students take the course each semester \u2013\u2013 instructors had to get creative in their instruction methods. They elected to turn it into a hybrid course.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Khan and her colleagues recognized early on that during the online portion of the course, they need to incorporate various strategies to ensure student engagement, such as utilizing online forums to launch class discussions and brainstorm with one another before they meet in-person and introducing gaming concepts to keep the student current with the materials.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cWe throw out questions for our students to ponder in the forum, which gives them time to think before our in-class discussion,\u201d Khan says. \u201cAnd we make sure our students realize that their engagement in the online tasks and discussions impact their grade, which motivates them to engage with the materials on a regular basis.\u201d<\/p>\n\n\n<hr class=\"wp-block-ncst-separator\">\n\n\n\n<h2 class=\"wp-block-heading\">Emphasizing Real-World Application with Case Studies<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">In keeping with making course content relevant to students, Poole works to ensure students find connections between their course topics and real-world events, and has been leading the way in equipping other universities to discuss these sensitive issues as well \u2013\u2013 like recent conversations about social injustice.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">After seeing Quaker Oats\u2019 announcement about <a href=\"https:\/\/www.nytimes.com\/2020\/06\/17\/business\/media\/aunt-jemima-racial-stereotype.html\">rebranding Aunt Jemima\u2019s name and image due to racial stereotypes<\/a>, Poole\u2019s associate professor of innovation and marketing, <a href=\"https:\/\/poole.ncsu.edu\/people\/mastanko\/\">Michael A. Stanko<\/a>, along with <a href=\"https:\/\/www.researchgate.net\/profile\/Joseph_Miller37\">Joseph C. Miller<\/a> of Saint Ambrose University, thought it would serve as an interesting case study.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"578\" src=\"https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/09\/Aunt-Jemima-1500x844-1-1024x578.jpg\" alt=\"\" class=\"wp-image-510997\" srcset=\"https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/09\/Aunt-Jemima-1500x844-1-1024x578.jpg 1024w, https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/09\/Aunt-Jemima-1500x844-1-300x169.jpg 300w, https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/09\/Aunt-Jemima-1500x844-1-768x434.jpg 768w, https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/09\/Aunt-Jemima-1500x844-1.jpg 1500w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n<aside class=\"wp-block-ncst-aside-widget default right-aside\"><blockquote class=\"has-green-400-text-color wp-block-ncst-pullquote\">\n  <div class=\"pullquote-container\">\n    <p class=\"pullquote-content\"><strong>\u201cIt was a very powerful experience \u2013 and emotional for some students. We knew this could be a tool that generates similar conversations at other schools around the country and world, so we decided to make it available to other instructors and students.\u201d<\/strong><\/p>\n  <\/div>\n<\/blockquote>\n<\/aside>\n\n\n\n\n<p class=\"wp-block-paragraph\">Stanko, who teaches core marketing to MBA students and marketing strategy to undergraduate students, often writes case studies for his classes and publishes them through Ivey Publishing for use at other universities worldwide.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Within weeks of hearing about Aunt Jemima\u2019s rebrand, Stanko helped write the case study and corresponding teaching notes along with Miller, who served as lead author, and Miriam Diallo, a second-year Poole MBA student. With a group of several students and alumni, they quickly launched the first online discussion of the case.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cIt was a very powerful experience \u2013 and emotional for some students,\u201d Stanko says. \u201cWe knew this could be a tool that generates similar conversations at other schools around the country and world, so we decided to make it available to other instructors and students.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">To make it readily available, they posted it online, noting that they will offer teaching notes to any faculty member who requests them. Since posting it, the case has been read more than 1,100 times and they have received more than 50 inquiries for the teaching notes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cIt\u2019s a tall order to write a case study and teaching note in a matter of weeks \u2013 and we wanted to make sure we did it right,\u201d Stanko says. \u201cBut due to the importance of this topic, we wanted to get it into the hands of instructors and students by the fall.\u201d<\/p>\n\n\n<aside class=\"wp-block-ncst-aside-widget default left-aside\"><div class=\"wp-block-ncst-aside-fact ncst-fact has-green-400-text-color\"><span class=\"ncst-icon\"><svg data-name=\"Layer 1\" viewbox=\"0 0 512 512\" size=\"75\"><path d=\"M427.35 0H84.65a30.55 30.55 0 00-30.28 30.28v451.44A30.55 30.55 0 0084.65 512h342.7a30.54 30.54 0 0030.28-30.28V30.28A30.54 30.54 0 00427.35 0zm-172 482.41a15.14 15.14 0 1115.14-15.14 15.14 15.14 0 01-15.18 15.14zm168.05-57.67h-335V37.85h335z\"><\/path><path d=\"M231.91 316.56h144.52v13.76H231.91zM231.91 342.71h53.68v13.76h-53.68zM141.08 306.92h64.69v64.69h-64.69zM231.91 207.83h144.52v13.76H231.91zM231.91 233.98h114.24v13.76H231.91zM141.08 198.19h64.69v64.69h-64.69zM231.91 97.72h144.52v13.76H231.91zM231.91 125.25h53.68v13.76h-53.68zM141.08 88.09h64.69v64.69h-64.69z\"><\/path><\/svg><\/span><h2 class=\"fact__heading\">1,100+ in Readership and 50+ Inquiries for the Aunt Jemima&#8217;s Rebranding Case Study <\/h2><p class=\"fact__support\"><\/p><\/div>\n\n<\/aside>\n\n\n\n\n<p class=\"wp-block-paragraph\">To guide faculty in discussing this delicate topic, the teaching notes include various resources and best practices for having a respectful, sensitive conversation \u2013\u2013 and, in recognizing many colleges and universities are operating in an online environment this fall \u2013\u2013 offers options for both remote and hybrid formats.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Given the role that social media played in prompting changes for the brand, Stanko thinks the case study would be well suited to online discussion \u2013 either synchronously or asynchronously.<\/p>\n\n\n\n<figure class=\"wp-block-image alignwide size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/08\/BUS-Stanko-M-Library2-1024x576.png\" alt=\"\" class=\"wp-image-76\" srcset=\"https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/08\/BUS-Stanko-M-Library2-1024x576.png 1024w, https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/08\/BUS-Stanko-M-Library2-300x169.png 300w, https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/08\/BUS-Stanko-M-Library2-768x432.png 768w, https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/08\/BUS-Stanko-M-Library2.png 1500w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n<aside class=\"wp-block-ncst-aside-widget default right-aside\"><blockquote class=\"has-green-400-text-color wp-block-ncst-pullquote\">\n  <div class=\"pullquote-container\">\n    <p class=\"pullquote-content\"><strong>\u201cThe most important thing is being just as conscious about the community you\u2019re building online as you would in person. Students don\u2019t only learn from their instructors \u2013 they also learn from one another.\u201d<\/strong><\/p>\n  <\/div>\n<\/blockquote>\n<\/aside>\n\n\n\n\n<p class=\"wp-block-paragraph\">\u201cI like to think of these teaching tactics as semi-synchronous,\u201d Stanko says. \u201cEven if my students aren\u2019t in real time with me, they have time to think and give their perspectives. Synchronous discussion isn\u2019t easy for many of my students \u2013\u2013 so giving them time to reflect about an online module improves the group discussion when it happens in real-time.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Because students learn in different ways, Stanko believes incorporating a variety of semi-synchronous tactics actually benefits students, so long as the course is structured in a way that students know what to expect.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cThe most important thing is being just as conscious about the community you\u2019re building online as you would in person,\u201d Stanko says. \u201cStudents don\u2019t only learn from their instructors \u2013\u2013 they also learn from one another.\u201d<\/p>\n\n\n<div class=\"wp-block-ncst-related-stories\"><h2 class=\"related-stories__label\">Related<\/h2><div class=\"ncst-component__related-stories-container\"><a \n      href=\"https:\/\/poole.ncsu.edu\/thought-leadership\/the-responsibility-to-rebrand-aunt-jemimas-case-study\/\"\n      class=\"ncst-component__bold-link text-link\"\n                >\n    <span class=\"text\">The Responsibility to Rebrand: Aunt Jemima\u2019s Case Study<\/span><span class=\"arrow-indicator\"><svg class=\"wolficon wolficon-arrow-right-bold\" role=\"img\"  aria-hidden=\"true\">\n\t\t\t\n\t\t\t<use xlink:href=\"#wolficon-arrow-right-bold\">\n\t\t<\/svg><\/span>\n    <\/a>\n  <\/div><\/div>\n\n\n\n<hr class=\"wp-block-ncst-separator\">\n\n\n\n<h2 class=\"wp-block-heading\">Fostering Community Outside the Classroom<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The importance of peer-to-peer interaction has also led Poole to actively think about how to preserve community outside the classroom, despite the challenges involved.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cWe know it won\u2019t be a normal semester, but we want to be creative about bringing our community together while also keeping everyone safe,\u201d says <a href=\"https:\/\/poole.ncsu.edu\/people\/jvlawson\/\">Julie Lawson<\/a>, director of academic advising at Poole. \u201cWe want to care for our existing students and connect with the 1,000 new students who will be joining us for the first time this fall.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-image alignwide size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/08\/nc-state-poole-talley-students-1024x576.jpg\" alt=\"\" class=\"wp-image-108\" srcset=\"https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/08\/nc-state-poole-talley-students-1024x576.jpg 1024w, https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/08\/nc-state-poole-talley-students-300x169.jpg 300w, https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/08\/nc-state-poole-talley-students-768x432.jpg 768w, https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/08\/nc-state-poole-talley-students.jpg 1501w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">This July, Poole\u2019s Office of Undergraduate Programs welcomed its incoming first-year and transfer undergraduate students in an <a href=\"https:\/\/poole.ncsu.edu\/undergraduate\/summer-orientation-explore\/\">online student orientation<\/a>. Although this virtual experience was different from the typical orientation experience, students and their families were able to learn about the resources available to them, connect with other families and students to help welcome them to the Poole family and get them excited for their first semester at NC State.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">To keep students informed about various organizations and opportunities for involvement on campus, Poole Council \u2013\u2013 composed of the presidents of Poole\u2019s organizations \u2013\u2013 is working to coordinate Zoom calls that maintain social distancing.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">And in response to recent events, Poole College <a href=\"https:\/\/poole.ncsu.edu\/undergraduate\/diversity\/\">Office of Diversity and Inclusion<\/a> has led the way in keeping connected with our students and creating needed space for dialogue during this turbulent time. Partnering with student organizations has proved extremely effective in reaching the Poole community. The <a href=\"https:\/\/getinvolved.ncsu.edu\/organization\/NCSUBBSA\">Black Business Student Association (BBSA) at NC State<\/a> has generated online discussions through &#8220;virtual listening spaces&#8221; in order to provide opportunities for students, faculty and staff to unite online and listen and learn from one another.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The Office of Undergraduate Programs plans to continue supporting students through virtual appointments within the areas of academic advising, career services and global programs. Staff will continue to communicate with students through regular communication sharing resources and upcoming events.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cWe want to equip students with as many resources and opportunities for connection as possible,\u201d Lawson says. \u201cIf our students need more than we\u2019re providing, we\u2019re ready to hear their feedback and ideas \u2013\u2013 and will adapt to provide what they need.\u201d<\/p>\n\n\n<div class=\"wp-block-ncst-related-stories\"><h2 class=\"related-stories__label\">Related<\/h2><div class=\"ncst-component__related-stories-container\"><a \n      href=\"https:\/\/poole.ncsu.edu\/news\/2020\/08\/07\/introducing-the-class-of-2020-21-at-nc-state-poole\/\"\n      class=\"ncst-component__bold-link text-link\"\n                >\n    <span class=\"text\">Introducing the Class of 2020-21 at NC\u00a0State Poole<\/span><span class=\"arrow-indicator\"><svg class=\"wolficon wolficon-arrow-right-bold\" role=\"img\"  aria-hidden=\"true\">\n\t\t\t\n\t\t\t<use xlink:href=\"#wolficon-arrow-right-bold\">\n\t\t<\/svg><\/span>\n    <\/a>\n  \n\n<a \n      href=\"https:\/\/poole.ncsu.edu\/news\/2020\/08\/27\/the-new-normal-of-poole-global-programs-here-and-now\/\"\n      class=\"ncst-component__bold-link text-link\"\n                >\n    <span class=\"text\">The \u2018New Normal\u2019 of Poole Global Programs: Here and Now<\/span><span class=\"arrow-indicator\"><svg class=\"wolficon wolficon-arrow-right-bold\" role=\"img\"  aria-hidden=\"true\">\n\t\t\t\n\t\t\t<use xlink:href=\"#wolficon-arrow-right-bold\">\n\t\t<\/svg><\/span>\n    <\/a>\n  <\/div><\/div>\n\n\n\n<hr class=\"wp-block-ncst-separator\">\n\n\n\n<h2 class=\"wp-block-heading\">Making Space for Personal and Professional Growth: Virtual Internships<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">As students pursue professional development, some of Poole\u2019s <a href=\"https:\/\/scm.ncsu.edu\/\">Supply Chain Resource Cooperative (SCRC)<\/a> partners have continued to support them during COVID-19 through virtual internships.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">MetLife, a four-year partner with the SCRC, quickly adapted and offered its first remote internship to students.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"819\" src=\"https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/08\/Ryan-McDonald-Headshot-1024x819.png\" alt=\"\" class=\"wp-image-84\" srcset=\"https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/08\/Ryan-McDonald-Headshot-1024x819.png 1024w, https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/08\/Ryan-McDonald-Headshot-300x240.png 300w, https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/08\/Ryan-McDonald-Headshot-768x614.png 768w, https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/08\/Ryan-McDonald-Headshot.png 1501w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption>Ryan McDonald, Poole College senior<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">For Ryan McDonald, a senior in business administration with a concentration in supply chain management, a huge draw to interning with MetLife was the corporation\u2019s scale. Because his previous work experience involved smaller, more intimate teams, he was looking forward to the opportunity to get a better feel for the corporate world \u2013\u2013 and then received news that his internship was shifting online.<\/p>\n\n\n<aside class=\"wp-block-ncst-aside-widget default right-aside\"><blockquote class=\"has-aqua-400-text-color wp-block-ncst-pullquote\">\n  <div class=\"pullquote-container\">\n    <p class=\"pullquote-content\">To maintain a rewarding work experience, MetLife also provided various development opportunities and alternative spaces for connection and collaboration \u2013\u2013 including weekly Q&amp;A sessions with senior leadership and industry professionals.<\/p>\n  <\/div>\n<\/blockquote>\n<\/aside>\n\n\n\n\n<p class=\"wp-block-paragraph\">\u201cI felt extremely fortunate that MetLife provided the opportunity to complete my internship online, but I was initially disappointed that I wouldn\u2019t have the opportunity to build camaraderie with other professionals by way of proximity,\u201d McDonald says. \u201cBut the effort everyone has made to make up for that loss has been amazing.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">To promote a welcoming environment for interns, MetLife developed a virtual onboarding session and a virtual \u201cWelcome to Global Procurement\u201d lunch. To maintain a rewarding work experience, MetLife also provided various development opportunities and alternative spaces for connection and collaboration \u2013\u2013 including weekly Q&amp;A sessions with senior leadership and industry professionals.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cThey have gone to great lengths to ensure I\u2019m getting the most out of this internship as possible,\u201d McDonald says.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">And for McDonald, COVID-19 has presented an opportunity to learn and grow as an individual, too. \u201cThis has been a unique time to self-evaluate and look for areas of my life to improve and develop,\u201d McDonald says. \u201cWhether it\u2019s learning new skills, developing more interests or nurturing the relationships I really care about, this has been a huge time of personal growth.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-image alignwide size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/08\/nc-state-dh-hill-student-1024x576.jpg\" alt=\"\" class=\"wp-image-113\" srcset=\"https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/08\/nc-state-dh-hill-student-1024x576.jpg 1024w, https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/08\/nc-state-dh-hill-student-300x169.jpg 300w, https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/08\/nc-state-dh-hill-student-768x432.jpg 768w, https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/08\/nc-state-dh-hill-student.jpg 1501w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Launching Students Into The World<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Between enhanced learning environments, virtual internships, and virtual events to foster discussion, community and collaboration, the Poole community is taking every opportunity to pursue growth and innovation during these difficult times.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Poole faculty, staff, students and partners alike are doing whatever it takes to ensure students are equipped to <strong><em>think and do the extraordinary<\/em><\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For that reason, Poole has also taken steps to ensure students can connect to meaningful job opportunities. Poole\u2019s Office of Academic Advising is working to coordinate virtual career fairs. Likewise, the Jenkins Career Management Center launched a new <a href=\"https:\/\/poole.ncsu.edu\/news\/2020\/05\/08\/nc-states-mba-program-rolls-out-virtual-career-center-platform\/\">virtual career center platform for MBA students<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It\u2019s all part of facilitating environments that enable students to thrive in the global marketplace \u2013\u2013 and address our world\u2019s greatest challenges.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cOur students have a unique opportunity right now to create new things in the world, whether products, inventions or ideas,\u201d says Stacy Wood, Langdon Distinguished University Professor of marketing at Poole. \u201cThey can innovate solutions in a time when they are most welcomed \u2013\u2013 and most needed.\u201d<\/p>\n","protected":false,"raw":"<!-- wp:ncst\/dynamic-header -->\n<!-- wp:ncst\/side-by-side-header \/-->\n<!-- \/wp:ncst\/dynamic-header -->\n\n<!-- wp:paragraph -->\n<p><em>By Caroline Barnhill<\/em><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph {\"className\":\"is-style-lead\"} -->\n<p class=\"is-style-lead\">As the world faces a public health crisis and a faltering economy, Poole College of Management recognizes that the mission to \u201cthink and do\u201d is more important than ever. That conviction has driven Poole to make significant inroads in providing online learning opportunities that keep students engaged \u2013\u2013 without compromising on interaction.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>At the onset of COVID-19, various digital platforms allowed instructors nationwide to shift their course content online quickly. Still, many educators struggled to maintain the same quality of instruction that they provided inside the classroom. Higher education, in particular, which relies heavily on discussion to facilitate learning, faced enormous challenges.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:ncst\/video-image {\"imageID\":511002,\"src\":\"https:\\\/\\\/www.youtube.com\\\/watch?v=61KxjSCJ2_c\\u0026amp;feature=emb_logo\"} -->\n<div class=\"wp-block-ncst-video-image ncst-yt-player ncst-video-image\"><figure class=\"video-image__video\"><div class=\"video-image__wrapper\"><div class=\"video-image__video-container\"><div class=\"ncst-yt-player-target\"><\/div><\/div><a href=\"https:\/\/www.youtube.com\/watch?v=61KxjSCJ2_c&amp;feature=emb_logo\" class=\"video-image__overlay ncst-yt-player-trigger\" data-ua-cat=\"Video Image Block\" data-ua-action=\"Video Play\" data-ua-label=\"https:\/\/www.youtube.com\/watch?v=61KxjSCJ2_c&amp;feature=emb_logo\"><img class=\"video-image__img wp-image-511002\" alt=\"\" src=\"https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/09\/1500x844-1.png\" \/><span class=\"play-indicator\"><svg viewbox=\"0 0 314 384\"><title>Play Video<\/title><path d=\"M0,0,314,192.51,0,384Z\"><\/path><\/svg><\/span><\/a><\/div><figcaption class=\"video-image__caption\">The video showing a day in the life of a Poole student during COVID-19 was recorded on the first day of classes, Aug. 10 before NC State moved all undergraduate classes online.<\/figcaption><\/figure><\/div>\n<!-- \/wp:ncst\/video-image -->\n\n<!-- wp:paragraph -->\n<p>Though Poole hasn\u2019t been immune to these obstacles, it has looked to them as opportunities for further growth. <strong>Bringing energy and thoughtful discussion to the virtual space can be difficult, but the challenge to do so has led Poole to be all the more intentional about building interactive classrooms.<\/strong> Poole\u2019s faculty and students alike have approached COVID-19 the same way they approach every challenge \u2013 as an opportunity to learn, pivot and innovate.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:ncst\/separator -->\n<hr class=\"wp-block-ncst-separator\" \/>\n<!-- \/wp:ncst\/separator -->\n\n<!-- wp:heading -->\n<h2>Enhancing Delivery of Online and Hybrid Courses<\/h2>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<p>To encourage interaction with course content and application to real-world issues, while also prioritizing the safety of students, Poole is continually working to develop new delivery methods for curriculum.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>To this end, Poole brought on Beth Shepherd at its <a href=\"https:\/\/poole.ncsu.edu\/news\/2020\/06\/01\/beth-shepherd-becomes-first-poole-college-director-of-instructional-design\/\">first director of instructional design<\/a>. Previously the online program manager for the Jenkins MBA Program, a top-ranked program nationally, Shepherd brings a wealth of knowledge to the table \u2013 particularly during a time when alternative delivery methods are needed most.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:image {\"align\":\"wide\",\"id\":277,\"sizeSlug\":\"large\"} -->\n<figure class=\"wp-block-image alignwide size-large\"><img src=\"https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/09\/MAH0073_v1-copy-1024x580.jpg\" alt=\"\" class=\"wp-image-277\" \/><figcaption>The strolling professor statue dons a protective mask during the Covid-19 (covid19) pandemic in the summer of 2020. Photo by Marc Hall<\/figcaption><\/figure>\n<!-- \/wp:image -->\n\n<!-- wp:paragraph -->\n<p>Already, Poole has had great success in the virtual space. In June, the Jenkins MBA Program held its <a href=\"https:\/\/poole.ncsu.edu\/news\/2020\/06\/25\/jenkins-mba-goes-virtual-for-raleigh-residency\/\">Raleigh Residency Program<\/a> online and facilitated personal connection for participants. And Poole\u2019s new <a href=\"https:\/\/poole.ncsu.edu\/thought-leadership\/risks-can-be-leveraged-as-opportunities-in-the-post-covid-new-normal\/\">Virtual Thought Leadership Series<\/a>, which provides an opportunity to hear from faculty about relevant research driving business innovation, sold out its inaugural event.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Additionally, the Jenkins MAC Program is well positioned for distance learning, as it launched an <a href=\"https:\/\/poole.ncsu.edu\/magazine\/accounting-takes-a-virtual-leap\/\">online MAC<\/a> platform last fall. Designed specifically with working professionals in mind, the online format was created to offer the same quality and curriculum as the on-campus program \u2013 which is good news in the age of COVID-19.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:ncst\/aside-widget {\"alignment\":\"left\"} -->\n<aside class=\"wp-block-ncst-aside-widget default left-aside\"><!-- wp:ncst\/pullquote {\"value\":\"\\u201cStudents already have access to a multitude of books, articles and TED Talks. So as educators, we must ask ourselves what content we can give our students that they can\\u2019t access anywhere else\\u201d\",\"textColor\":\"indigo_400\"} -->\n<blockquote class=\"wp-block-ncst-pullquote has-indigo-400-text-color has-quotes\"><div class=\"pullquote-container\"><p class=\"pullquote-content\">Students already have access to a multitude of books, articles and TED Talks. So as educators, we must ask ourselves what content we can give our students that they can\u2019t access anywhere else<\/p><\/div><\/blockquote>\n<!-- \/wp:ncst\/pullquote --><\/aside>\n<!-- \/wp:ncst\/aside-widget -->\n\n<!-- wp:paragraph -->\n<p>For Poole, the key to every course and every event \u2013\u2013 regardless of the format \u2013\u2013 is to provide real value to students.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>\u201cWhen professors provide information and content that students can\u2019t get anywhere else \u2013\u2013 that\u2019s value,\u201d says <a href=\"https:\/\/poole.ncsu.edu\/people\/jmpolla3\/\">Jeff Pollack<\/a>, associate professor of entrepreneurship at Poole. \u201cStudents already have access to a multitude of books, articles and TED Talks. So as educators, we must ask ourselves what content we can give our students that they can\u2019t access anywhere else \u2013 and then focus on that. Whether online or in person, we strive to bring them value.\u201d<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:ncst\/separator -->\n<hr class=\"wp-block-ncst-separator\" \/>\n<!-- \/wp:ncst\/separator -->\n\n<!-- wp:heading -->\n<h2>Adding Value, Multiplying Interaction<\/h2>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<p>For Pollack, adding value means approaching his courses with a high level of personalization. At the start of each course, he identifies where his students are in their personal learning and what they want to receive from the class. Then, he considers how to help them achieve their goals and get them where they want to be.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:image {\"align\":\"wide\",\"id\":60,\"sizeSlug\":\"large\"} -->\n<figure class=\"wp-block-image alignwide size-large\"><img src=\"https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/08\/ResearchAwards-Entrep-J.Pollack-feature-image-1024x576.jpg\" alt=\"\" class=\"wp-image-60\" \/><\/figure>\n<!-- \/wp:image -->\n\n<!-- wp:paragraph -->\n<p>\u201cI see myself as an education entrepreneur, so I\u2019m always thinking about how to create a product that my students find beneficial,\u201d Pollack says. \u201cFor every class I teach, I personalize the content and think about how to deliver it in the most effective ways.\u201d<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:ncst\/aside-widget -->\n<aside class=\"wp-block-ncst-aside-widget default right-aside\"><!-- wp:ncst\/pullquote {\"value\":\"\\u003cstrong\\u003e\\u201cI see myself as an education entrepreneur, so I\\u2019m always thinking about how to create a product that my students find beneficial. For every class I teach, I personalize the content and think about how to deliver it in the most effective ways.\\u201d\\u003c\\\/strong\\u003e\",\"textColor\":\"indigo_400\"} -->\n<blockquote class=\"wp-block-ncst-pullquote has-indigo-400-text-color\"><div class=\"pullquote-container\"><p class=\"pullquote-content\"><strong>\u201cI see myself as an education entrepreneur, so I\u2019m always thinking about how to create a product that my students find beneficial. For every class I teach, I personalize the content and think about how to deliver it in the most effective ways.\u201d<\/strong><\/p><\/div><\/blockquote>\n<!-- \/wp:ncst\/pullquote --><\/aside>\n<!-- \/wp:ncst\/aside-widget -->\n\n<!-- wp:paragraph -->\n<p>In order to emphasize application in the real world, he offers open-book exams that focus on ideation. <strong>His goal is learning and innovation \u2013\u2013 not short-term performance.<\/strong><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>\u201cI want my students to interact with the content, not regurgitate it,\u201d Pollack says. \u201cI never want my students to think we\u2019re playing a game of who can memorize the most. Just because you can memorize something doesn\u2019t mean you can apply it.\u201d<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>To encourage interaction, Pollack employs a combination of tactics in his classes. Well before COVID-19 required it, Pollack had begun experimenting with various tools to foster discussion.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>In his face-to-face classes, he frequently made use of Top Hat, a software platform that engages students with live polls and anonymous feedback. In classes with hundreds of students, Top Hat helped to stimulate valuable discussion.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>\u201cTop Hat is a really fun way to interact with my students and get their feedback quickly,\u201d Pollack says. \u201cI can throw a question on the board and have students text in their answers immediately. I found that I can get a better sense of where my classes are as a whole because it enables me to get numbers, not just a show of hands.\u201d<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Though COVID-19 brought large classes like these to a halt, Pollack\u2019s creativity, willingness to experiment and overall approach have positioned him well for a shift to virtual learning.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>\u201cMy approach to online learning is mostly the same as it was before. I think about how to help students reach their goals, how to provide real value, and how to help students really interact,\u201d he says. \u201cEven if we can\u2019t interact face-to-face, we can interact via the content.\u201d<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>In his online classes, Pollack assigns projects that facilitate ideation. He has his students send him video pitches for value-creation and offers them opportunities to share their ideas with others, too. Additionally, he emails students twice a week with course content, logistics, a personal message and video check-in \u2013 plus a reminder that his students can always contact him.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>\u201cThe idea of availability is important \u2013 even if they don\u2019t take me up on it,\u201d Pollack says.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:image {\"id\":70,\"sizeSlug\":\"large\"} -->\n<figure class=\"wp-block-image size-large\"><img src=\"https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/08\/BUS-Khan-Sarah-2-1.jpg\" alt=\"\" class=\"wp-image-70\" \/><\/figure>\n<!-- \/wp:image -->\n\n<!-- wp:paragraph -->\n<p>Another Poole faculty member, <a href=\"https:\/\/poole.ncsu.edu\/people\/sskhan\/\">Sarah Khan<\/a>, teaching associate professor of information technology and business analytics, teaches a Business Information Systems course (BUS 340) where students are exposed to different technologies in different business areas \u2013\u2013 including information technology, analytics, operations, marketing, and more.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>\u201cWe train students on how to use a variety of technologies to solve various business problems, as well as introduce them to a variety of technology concepts,\u201d Khan says. \u201cStudents find this course extremely valuable and applicable to their degree concentrations and careers.\u201d<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Since the course is in such high demand \u2013\u2013 around 550 to 800 students take the course each semester \u2013\u2013 instructors had to get creative in their instruction methods. They elected to turn it into a hybrid course.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Khan and her colleagues recognized early on that during the online portion of the course, they need to incorporate various strategies to ensure student engagement, such as utilizing online forums to launch class discussions and brainstorm with one another before they meet in-person and introducing gaming concepts to keep the student current with the materials.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>\u201cWe throw out questions for our students to ponder in the forum, which gives them time to think before our in-class discussion,\u201d Khan says. \u201cAnd we make sure our students realize that their engagement in the online tasks and discussions impact their grade, which motivates them to engage with the materials on a regular basis.\u201d<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:ncst\/separator -->\n<hr class=\"wp-block-ncst-separator\" \/>\n<!-- \/wp:ncst\/separator -->\n\n<!-- wp:heading -->\n<h2>Emphasizing Real-World Application with Case Studies<\/h2>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<p>In keeping with making course content relevant to students, Poole works to ensure students find connections between their course topics and real-world events, and has been leading the way in equipping other universities to discuss these sensitive issues as well \u2013\u2013 like recent conversations about social injustice.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>After seeing Quaker Oats\u2019 announcement about <a href=\"https:\/\/www.nytimes.com\/2020\/06\/17\/business\/media\/aunt-jemima-racial-stereotype.html\">rebranding Aunt Jemima\u2019s name and image due to racial stereotypes<\/a>, Poole\u2019s associate professor of innovation and marketing, <a href=\"https:\/\/poole.ncsu.edu\/people\/mastanko\/\">Michael A. Stanko<\/a>, along with <a href=\"https:\/\/www.researchgate.net\/profile\/Joseph_Miller37\">Joseph C. Miller<\/a> of Saint Ambrose University, thought it would serve as an interesting case study.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:image {\"id\":510997,\"sizeSlug\":\"large\"} -->\n<figure class=\"wp-block-image size-large\"><img src=\"https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/09\/Aunt-Jemima-1500x844-1-1024x578.jpg\" alt=\"\" class=\"wp-image-510997\" \/><\/figure>\n<!-- \/wp:image -->\n\n<!-- wp:ncst\/aside-widget -->\n<aside class=\"wp-block-ncst-aside-widget default right-aside\"><!-- wp:ncst\/pullquote {\"value\":\"\\u003cstrong\\u003e\\u201cIt was a very powerful experience \\u2013 and emotional for some students. We knew this could be a tool that generates similar conversations at other schools around the country and world, so we decided to make it available to other instructors and students.\\u201d\\u003c\\\/strong\\u003e\",\"textColor\":\"green_400\"} -->\n<blockquote class=\"wp-block-ncst-pullquote has-green-400-text-color\"><div class=\"pullquote-container\"><p class=\"pullquote-content\"><strong>\u201cIt was a very powerful experience \u2013 and emotional for some students. We knew this could be a tool that generates similar conversations at other schools around the country and world, so we decided to make it available to other instructors and students.\u201d<\/strong><\/p><\/div><\/blockquote>\n<!-- \/wp:ncst\/pullquote --><\/aside>\n<!-- \/wp:ncst\/aside-widget -->\n\n<!-- wp:paragraph -->\n<p>Stanko, who teaches core marketing to MBA students and marketing strategy to undergraduate students, often writes case studies for his classes and publishes them through Ivey Publishing for use at other universities worldwide.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Within weeks of hearing about Aunt Jemima\u2019s rebrand, Stanko helped write the case study and corresponding teaching notes along with Miller, who served as lead author, and Miriam Diallo, a second-year Poole MBA student. With a group of several students and alumni, they quickly launched the first online discussion of the case.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>\u201cIt was a very powerful experience \u2013 and emotional for some students,\u201d Stanko says. \u201cWe knew this could be a tool that generates similar conversations at other schools around the country and world, so we decided to make it available to other instructors and students.\u201d<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>To make it readily available, they posted it online, noting that they will offer teaching notes to any faculty member who requests them. Since posting it, the case has been read more than 1,100 times and they have received more than 50 inquiries for the teaching notes.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>\u201cIt\u2019s a tall order to write a case study and teaching note in a matter of weeks \u2013 and we wanted to make sure we did it right,\u201d Stanko says. \u201cBut due to the importance of this topic, we wanted to get it into the hands of instructors and students by the fall.\u201d<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:ncst\/aside-widget {\"alignment\":\"left\"} -->\n<aside class=\"wp-block-ncst-aside-widget default left-aside\"><!-- wp:ncst\/aside-fact {\"svgSlug\":\"tablet\",\"heading\":\"1,100+ in Readership and 50+ Inquiries for the Aunt Jemima's Rebranding Case Study \",\"textColor\":\"green_400\"} -->\n<div class=\"wp-block-ncst-aside-fact ncst-fact has-green-400-text-color\"><span class=\"ncst-icon\"><svg data-name=\"Layer 1\" viewbox=\"0 0 512 512\" size=\"75\"><path d=\"M427.35 0H84.65a30.55 30.55 0 00-30.28 30.28v451.44A30.55 30.55 0 0084.65 512h342.7a30.54 30.54 0 0030.28-30.28V30.28A30.54 30.54 0 00427.35 0zm-172 482.41a15.14 15.14 0 1115.14-15.14 15.14 15.14 0 01-15.18 15.14zm168.05-57.67h-335V37.85h335z\"><\/path><path d=\"M231.91 316.56h144.52v13.76H231.91zM231.91 342.71h53.68v13.76h-53.68zM141.08 306.92h64.69v64.69h-64.69zM231.91 207.83h144.52v13.76H231.91zM231.91 233.98h114.24v13.76H231.91zM141.08 198.19h64.69v64.69h-64.69zM231.91 97.72h144.52v13.76H231.91zM231.91 125.25h53.68v13.76h-53.68zM141.08 88.09h64.69v64.69h-64.69z\"><\/path><\/svg><\/span><h2 class=\"fact__heading\">1,100+ in Readership and 50+ Inquiries for the Aunt Jemima's Rebranding Case Study <\/h2><p class=\"fact__support\"><\/p><\/div>\n<!-- \/wp:ncst\/aside-fact --><\/aside>\n<!-- \/wp:ncst\/aside-widget -->\n\n<!-- wp:paragraph -->\n<p>To guide faculty in discussing this delicate topic, the teaching notes include various resources and best practices for having a respectful, sensitive conversation \u2013\u2013 and, in recognizing many colleges and universities are operating in an online environment this fall \u2013\u2013 offers options for both remote and hybrid formats.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Given the role that social media played in prompting changes for the brand, Stanko thinks the case study would be well suited to online discussion \u2013 either synchronously or asynchronously.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:image {\"align\":\"wide\",\"id\":76,\"sizeSlug\":\"large\"} -->\n<figure class=\"wp-block-image alignwide size-large\"><img src=\"https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/08\/BUS-Stanko-M-Library2-1024x576.png\" alt=\"\" class=\"wp-image-76\" \/><\/figure>\n<!-- \/wp:image -->\n\n<!-- wp:paragraph -->\n<p><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:ncst\/aside-widget -->\n<aside class=\"wp-block-ncst-aside-widget default right-aside\"><!-- wp:ncst\/pullquote {\"value\":\"\\u003cstrong\\u003e\\u201cThe most important thing is being just as conscious about the community you\\u2019re building online as you would in person. Students don\\u2019t only learn from their instructors \\u2013 they also learn from one another.\\u201d\\u003c\\\/strong\\u003e\",\"textColor\":\"green_400\"} -->\n<blockquote class=\"wp-block-ncst-pullquote has-green-400-text-color\"><div class=\"pullquote-container\"><p class=\"pullquote-content\"><strong>\u201cThe most important thing is being just as conscious about the community you\u2019re building online as you would in person. Students don\u2019t only learn from their instructors \u2013 they also learn from one another.\u201d<\/strong><\/p><\/div><\/blockquote>\n<!-- \/wp:ncst\/pullquote --><\/aside>\n<!-- \/wp:ncst\/aside-widget -->\n\n<!-- wp:paragraph -->\n<p>\u201cI like to think of these teaching tactics as semi-synchronous,\u201d Stanko says. \u201cEven if my students aren\u2019t in real time with me, they have time to think and give their perspectives. Synchronous discussion isn\u2019t easy for many of my students \u2013\u2013 so giving them time to reflect about an online module improves the group discussion when it happens in real-time.\u201d<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Because students learn in different ways, Stanko believes incorporating a variety of semi-synchronous tactics actually benefits students, so long as the course is structured in a way that students know what to expect.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>\u201cThe most important thing is being just as conscious about the community you\u2019re building online as you would in person,\u201d Stanko says. \u201cStudents don\u2019t only learn from their instructors \u2013\u2013 they also learn from one another.\u201d<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:ncst\/related-stories -->\n<div class=\"wp-block-ncst-related-stories\"><h2 class=\"related-stories__label\">Related<\/h2><div class=\"ncst-component__related-stories-container\"><!-- wp:ncst\/bold-link {\"url\":\"https:\\\/\\\/poole.ncsu.edu\\\/thought-leadership\\\/the-responsibility-to-rebrand-aunt-jemimas-case-study\\\/\",\"text\":\"The Responsibility to Rebrand: Aunt Jemima\\u2019s Case Study\"} -->\n<a href=\"https:\/\/poole.ncsu.edu\/thought-leadership\/the-responsibility-to-rebrand-aunt-jemimas-case-study\/\" class=\"ncst-component__bold-link wp-block-ncst-bold-link\" data-ua-cat=\"Bold Link Block\" data-ua-action=\"Bold Link Click\" data-ua-label=\"https:\/\/poole.ncsu.edu\/thought-leadership\/the-responsibility-to-rebrand-aunt-jemimas-case-study\/\">The Responsibility to Rebrand: Aunt Jemima\u2019s Case <span class=\"nowrap\">Study\u00a0<span class=\"arrow-indicator\"> <svg class=\"wolficon\" role=\"img\" aria-hidden=\"false\" aria-labelledby=\"false\"><use xlink:href=\"#wolficon-arrow-right-bold\" \/><\/svg> <\/span><\/span><\/a>\n<!-- \/wp:ncst\/bold-link --><\/div><\/div>\n<!-- \/wp:ncst\/related-stories -->\n\n<!-- wp:ncst\/separator -->\n<hr class=\"wp-block-ncst-separator\" \/>\n<!-- \/wp:ncst\/separator -->\n\n<!-- wp:heading -->\n<h2>Fostering Community Outside the Classroom<\/h2>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<p>The importance of peer-to-peer interaction has also led Poole to actively think about how to preserve community outside the classroom, despite the challenges involved.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>\u201cWe know it won\u2019t be a normal semester, but we want to be creative about bringing our community together while also keeping everyone safe,\u201d says <a href=\"https:\/\/poole.ncsu.edu\/people\/jvlawson\/\">Julie Lawson<\/a>, director of academic advising at Poole. \u201cWe want to care for our existing students and connect with the 1,000 new students who will be joining us for the first time this fall.\u201d<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:image {\"align\":\"wide\",\"id\":108,\"sizeSlug\":\"large\"} -->\n<figure class=\"wp-block-image alignwide size-large\"><img src=\"https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/08\/nc-state-poole-talley-students-1024x576.jpg\" alt=\"\" class=\"wp-image-108\" \/><\/figure>\n<!-- \/wp:image -->\n\n<!-- wp:paragraph -->\n<p>This July, Poole\u2019s Office of Undergraduate Programs welcomed its incoming first-year and transfer undergraduate students in an <a href=\"https:\/\/poole.ncsu.edu\/undergraduate\/summer-orientation-explore\/\">online student orientation<\/a>. Although this virtual experience was different from the typical orientation experience, students and their families were able to learn about the resources available to them, connect with other families and students to help welcome them to the Poole family and get them excited for their first semester at NC State.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>To keep students informed about various organizations and opportunities for involvement on campus, Poole Council \u2013\u2013 composed of the presidents of Poole\u2019s organizations \u2013\u2013 is working to coordinate Zoom calls that maintain social distancing.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>And in response to recent events, Poole College <a href=\"https:\/\/poole.ncsu.edu\/undergraduate\/diversity\/\">Office of Diversity and Inclusion<\/a> has led the way in keeping connected with our students and creating needed space for dialogue during this turbulent time. Partnering with student organizations has proved extremely effective in reaching the Poole community. The <a href=\"https:\/\/getinvolved.ncsu.edu\/organization\/NCSUBBSA\">Black Business Student Association (BBSA) at NC State<\/a> has generated online discussions through \"virtual listening spaces\" in order to provide opportunities for students, faculty and staff to unite online and listen and learn from one another.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>The Office of Undergraduate Programs plans to continue supporting students through virtual appointments within the areas of academic advising, career services and global programs. Staff will continue to communicate with students through regular communication sharing resources and upcoming events.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>\u201cWe want to equip students with as many resources and opportunities for connection as possible,\u201d Lawson says. \u201cIf our students need more than we\u2019re providing, we\u2019re ready to hear their feedback and ideas \u2013\u2013 and will adapt to provide what they need.\u201d<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:ncst\/related-stories -->\n<div class=\"wp-block-ncst-related-stories\"><h2 class=\"related-stories__label\">Related<\/h2><div class=\"ncst-component__related-stories-container\"><!-- wp:ncst\/bold-link {\"url\":\"https:\\\/\\\/poole.ncsu.edu\\\/news\\\/2020\\\/08\\\/07\\\/introducing-the-class-of-2020-21-at-nc-state-poole\\\/\",\"text\":\"Introducing the Class of 2020-21 at NC\\u00a0State Poole\"} -->\n<a href=\"https:\/\/poole.ncsu.edu\/news\/2020\/08\/07\/introducing-the-class-of-2020-21-at-nc-state-poole\/\" class=\"ncst-component__bold-link wp-block-ncst-bold-link\" data-ua-cat=\"Bold Link Block\" data-ua-action=\"Bold Link Click\" data-ua-label=\"https:\/\/poole.ncsu.edu\/news\/2020\/08\/07\/introducing-the-class-of-2020-21-at-nc-state-poole\/\">Introducing the Class of 2020-21 at NC\u00a0State <span class=\"nowrap\">Poole\u00a0<span class=\"arrow-indicator\"> <svg class=\"wolficon\" role=\"img\" aria-hidden=\"false\" aria-labelledby=\"false\"><use xlink:href=\"#wolficon-arrow-right-bold\" \/><\/svg> <\/span><\/span><\/a>\n<!-- \/wp:ncst\/bold-link -->\n\n<!-- wp:ncst\/bold-link {\"url\":\"https:\\\/\\\/poole.ncsu.edu\\\/news\\\/2020\\\/08\\\/27\\\/the-new-normal-of-poole-global-programs-here-and-now\\\/\",\"text\":\"The \\u2018New Normal\\u2019 of Poole Global Programs: Here and Now\"} -->\n<a href=\"https:\/\/poole.ncsu.edu\/news\/2020\/08\/27\/the-new-normal-of-poole-global-programs-here-and-now\/\" class=\"ncst-component__bold-link wp-block-ncst-bold-link\" data-ua-cat=\"Bold Link Block\" data-ua-action=\"Bold Link Click\" data-ua-label=\"https:\/\/poole.ncsu.edu\/news\/2020\/08\/27\/the-new-normal-of-poole-global-programs-here-and-now\/\">The \u2018New Normal\u2019 of Poole Global Programs: Here and <span class=\"nowrap\">Now\u00a0<span class=\"arrow-indicator\"> <svg class=\"wolficon\" role=\"img\" aria-hidden=\"false\" aria-labelledby=\"false\"><use xlink:href=\"#wolficon-arrow-right-bold\" \/><\/svg> <\/span><\/span><\/a>\n<!-- \/wp:ncst\/bold-link --><\/div><\/div>\n<!-- \/wp:ncst\/related-stories -->\n\n<!-- wp:ncst\/separator -->\n<hr class=\"wp-block-ncst-separator\" \/>\n<!-- \/wp:ncst\/separator -->\n\n<!-- wp:heading -->\n<h2>Making Space for Personal and Professional Growth: Virtual Internships<\/h2>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<p>As students pursue professional development, some of Poole\u2019s <a href=\"https:\/\/scm.ncsu.edu\/\">Supply Chain Resource Cooperative (SCRC)<\/a> partners have continued to support them during COVID-19 through virtual internships.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>MetLife, a four-year partner with the SCRC, quickly adapted and offered its first remote internship to students.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:image {\"id\":84,\"sizeSlug\":\"large\"} -->\n<figure class=\"wp-block-image size-large\"><img src=\"https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/08\/Ryan-McDonald-Headshot-1024x819.png\" alt=\"\" class=\"wp-image-84\" \/><figcaption>Ryan McDonald, Poole College senior<\/figcaption><\/figure>\n<!-- \/wp:image -->\n\n<!-- wp:paragraph -->\n<p>For Ryan McDonald, a senior in business administration with a concentration in supply chain management, a huge draw to interning with MetLife was the corporation\u2019s scale. Because his previous work experience involved smaller, more intimate teams, he was looking forward to the opportunity to get a better feel for the corporate world \u2013\u2013 and then received news that his internship was shifting online.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:ncst\/aside-widget -->\n<aside class=\"wp-block-ncst-aside-widget default right-aside\"><!-- wp:ncst\/pullquote {\"value\":\"To maintain a rewarding work experience, MetLife also provided various development opportunities and alternative spaces for connection and collaboration \\u2013\\u2013 including weekly Q\\u0026amp;A sessions with senior leadership and industry professionals.\",\"textColor\":\"aqua_400\"} -->\n<blockquote class=\"wp-block-ncst-pullquote has-aqua-400-text-color\"><div class=\"pullquote-container\"><p class=\"pullquote-content\">To maintain a rewarding work experience, MetLife also provided various development opportunities and alternative spaces for connection and collaboration \u2013\u2013 including weekly Q&amp;A sessions with senior leadership and industry professionals.<\/p><\/div><\/blockquote>\n<!-- \/wp:ncst\/pullquote --><\/aside>\n<!-- \/wp:ncst\/aside-widget -->\n\n<!-- wp:paragraph -->\n<p>\u201cI felt extremely fortunate that MetLife provided the opportunity to complete my internship online, but I was initially disappointed that I wouldn\u2019t have the opportunity to build camaraderie with other professionals by way of proximity,\u201d McDonald says. \u201cBut the effort everyone has made to make up for that loss has been amazing.\u201d<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>To promote a welcoming environment for interns, MetLife developed a virtual onboarding session and a virtual \u201cWelcome to Global Procurement\u201d lunch. To maintain a rewarding work experience, MetLife also provided various development opportunities and alternative spaces for connection and collaboration \u2013\u2013 including weekly Q&amp;A sessions with senior leadership and industry professionals.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>\u201cThey have gone to great lengths to ensure I\u2019m getting the most out of this internship as possible,\u201d McDonald says.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>And for McDonald, COVID-19 has presented an opportunity to learn and grow as an individual, too. \u201cThis has been a unique time to self-evaluate and look for areas of my life to improve and develop,\u201d McDonald says. \u201cWhether it\u2019s learning new skills, developing more interests or nurturing the relationships I really care about, this has been a huge time of personal growth.\u201d<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:image {\"align\":\"wide\",\"id\":113,\"sizeSlug\":\"large\"} -->\n<figure class=\"wp-block-image alignwide size-large\"><img src=\"https:\/\/poole.ncsu.edu\/magazine\/wp-content\/uploads\/sites\/425\/2020\/08\/nc-state-dh-hill-student-1024x576.jpg\" alt=\"\" class=\"wp-image-113\" \/><\/figure>\n<!-- \/wp:image -->\n\n<!-- wp:heading -->\n<h2>Launching Students Into The World<\/h2>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<p>Between enhanced learning environments, virtual internships, and virtual events to foster discussion, community and collaboration, the Poole community is taking every opportunity to pursue growth and innovation during these difficult times.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Poole faculty, staff, students and partners alike are doing whatever it takes to ensure students are equipped to <strong><em>think and do the extraordinary<\/em><\/strong>.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>For that reason, Poole has also taken steps to ensure students can connect to meaningful job opportunities. Poole\u2019s Office of Academic Advising is working to coordinate virtual career fairs. Likewise, the Jenkins Career Management Center launched a new <a href=\"https:\/\/poole.ncsu.edu\/news\/2020\/05\/08\/nc-states-mba-program-rolls-out-virtual-career-center-platform\/\">virtual career center platform for MBA students<\/a>.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>It\u2019s all part of facilitating environments that enable students to thrive in the global marketplace \u2013\u2013 and address our world\u2019s greatest challenges.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>\u201cOur students have a unique opportunity right now to create new things in the world, whether products, inventions or ideas,\u201d says Stacy Wood, Langdon Distinguished University Professor of marketing at Poole. \u201cThey can innovate solutions in a time when they are most welcomed \u2013\u2013 and most needed.\u201d<\/p>\n<!-- \/wp:paragraph -->"},"excerpt":{"rendered":"<p>Poole\u2019s faculty, staff and students have approached COVID-19 the same way they approach every challenge \u2013 as an opportunity to learn, pivot and innovate. Learn how we provide virtual learning opportunities that keep students engaged.<\/p>\n","protected":false},"author":0,"featured_media":79,"comment_status":"open","ping_status":"open","sticky":false,"template":"views\/single-immersive.blade.php","format":"standard","meta":{"_acf_changed":false,"source":"","ncst_custom_author":"","ncst_show_custom_author":false,"ncst_dynamicHeaderBlockName":"ncst\/side-by-side-header","ncst_dynamicHeaderData":"{\"showAuthor\":false,\"showDate\":false,\"backgroundColor\":\"red_400\",\"titleColor\":\"red_400\",\"showFeaturedVideo\":false,\"caption\":\"\",\"displayCategoryID\":0,\"featuredVideoURL\":\"https:\/\/www.youtube.com\/watch?v=61KxjSCJ2_c\",\"subtitle\":\"Poole\u2019s faculty, staff and students have approached COVID-19 the same way they approach every challenge \u2013\u2013 as an opportunity to learn, pivot and innovate. Learn how we provide virtual learning opportunities that keep students engaged.\",\"image\":\"{\\\"alt\\\":\\\"\\\",\\\"id\\\":510988,\\\"caption\\\":\\\"Students study and use DH Hill library during the summer 2020 COVID-19 pandemic. 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