2020

May 26, 2020

Managing the Risks: ERM Practicum Gives MAC Students Opportunities to Put Theory Into Practice

Despite COVID-19, Jenkins MAC students were given an opportunity to evaluate and analyze the unique risks facing businesses as part of the Enterprise Risk Management Practicum course.

May 22, 2020

Conveying Authenticity Amidst Uncertainty

Brands across the globe are using COVID-19 to experiment with various marketing strategies. Dr. Heather Dretsch, assistant professor of marketing, set out to discover what messages are getting through to the growing consumer population, Gen Z.

May 22, 2020

Brand Identity in a Changing World

Dr. Heather Dretsch, assistant professor of marketing discusses why understanding the values and spending habits of Millennials and Gen Z is more important than ever for businesses’ success and longevity.

May 20, 2020

Elisa Celli’s Journey to the International Business Dual Degree Program

As a high school student studying abroad in the United States, Elisa Celli had no idea she would be attending NC State when she began her senior year in Florida.

May 20, 2020

Poole College Announces the 2020 Andrews Launch Accelerator Participants

The Andrews Launch Accelerator announces the five companies selected for the 2020 program.

May 19, 2020

Staff Spotlight: Kelly Hardy

Kelly Hardy serves as the associate director of student programs and career services for the Jenkins MAC Program for over 9 years.

May 19, 2020

Summer Research Spotlight: Bill Rand

Bill Rand was recently awarded a $103,004 grant from the Lab for Analytic Science (LAS) to continue his work on state-sponsored influence campaigns using social media data.

May 19, 2020

Meeting the Demand for Supply Chain Expertise

As COVID-19 creates a surge in demand for certain products, there’s also a demand for experts to help us understand the global supply chain. Robert Handfield, executive director of the Supply Chain Resource Cooperative and the Bank of America University Distinguished Professor of Operations and Supply Chain Management at NC State University, shares his knowledge across industries and trains the next generation of supply chain experts.

May 15, 2020

Six NC State Entrepreneurs Selected for the 2020 Miller Fellowship

Each year, NC State Entrepreneurship selects a new cohort of Miller Fellows, a program that supports newly graduated entrepreneurs who wish to pursue their venture full-time after graduation.

May 14, 2020

Poole College Puts Their Spin on the #DontRushChallenge

Poole College of Management took on the challenge with students across departments by transforming themselves from their loungewear look to their professional attire.