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Business Sustainability Collaborative

Jessica Thomas Explains Her Journey From Toy Designer to Business Sustainability Collaborative Director

Jessica Thomas, director of the Business Sustainability Collaborative (BSC) and lecturer, was recently featured on WUNC to discuss her personal life, career and her work with the BSC and B Academics. Thomas’ detailed career ranged from a traditional engineering job, a product designer for LeapFrog and ultimately discovering the importance of B Corporations. “I think companies recognize that increasingly consumers care about [social and environmental] issues … and it’s hard for consumers to know, which are the companies that are greenwashing where they’ve invested a significant amount of dollars in marketing,” Thomas said. “So I think B Corps see the opportunity to differentiate themselves in a way that is transparent.” Read more on Blue Ridge Public Radio and WUNC.