Business Analytics

May 1, 2025

BAI Roundtable Explores Data-Driven Transformation

Poole College’s BAI Roundtable brings together analytics professionals and industry leaders to explore cutting-edge strategies and innovations in data-driven decision-making.

May 23, 2024

BAI Roundtable Envisions the Future of Data Science and Analytics

More than 100 faculty members, professionals and students gathered at the day-long event to discuss emerging trends and think critically about what lies ahead.

Graphic Depicting AI In The Marketing Workplace

Nov 17, 2023

Bill Rand Explains How AI Is Reshaping the Marketing Landscape

The integration of AI into marketing departments has helped refine their decision-making and revolutionize the way businesses engage with their customers.

Aug 31, 2023

Oppenheimer, Ulam and Risk Analytics: The Legacy of WWII Scientists on Contemporary Computing

Sherry Fowler, Poole College professor of practice in information technology and business analytics, explores the connection between the earliest development of atomic weapons to modern-day data analytics.

panel discussion participants at BAI Roundtable

May 11, 2023

Poole College Hosts Business Analytics Roundtable

Police presence, minimum wage and self check-out: Experts examine a wide variety of issues through a data analytics lens at the college's second annual Business Analytics Roundtable.

Dec 7, 2022

The Metaverse, Web 3 and the Future of Marketing

Professor Bill Rand explains the difference between Web 3 and the metaverse, how advanced technologies can create value for customers and what steps companies can take to prepare for the next evolution of the internet.

Jun 7, 2022

Beating Analysis Paralysis With Regression Analysis

In addition to helping businesses make critical decisions with things like inventory management and customer acquisition, simple regression analysis techniques can help inform everyday decisions, like whether or not your mortgage application is approved, says assistant professor Basiru Usman.

Jun 1, 2022

BAI Hosts Inaugural Business Analytics Roundtable

Featuring thought leaders from academia, firms and organizations working on state-of-the-art analytics, the roundtable gave leaders the opportunity to share how they are tapping into the transformational power of data.

Mar 10, 2022

NC State AI Tool is Organization’s ‘Go-to Source’ for News in COVID Response

The Clinton Health Access Initiative (CHAI) partnered with the NC State Business Analytics and AI Initiative (BAI) to develop a system that will help strengthen health care delivery worldwide.

Feb 2, 2022

How Big Data Can Bolster Your Company’s Risk Management

With so much data available in today’s world, learning to leverage it to make informed decisions is becoming increasingly important for managing risk within organizations.