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How Brands are ‘Winning’ Olympic Gold

strategy

eight people standing in a circle have put one hand each into the center, symbolizing collective teamwork and effort

Sep 9, 2024

During the Pandemic, Employers Who Fostered ‘Collective Engagement’ Had Less Employee Turnover

Some workplaces did a much better job than others at limiting employee turnover during the COVID pandemic.
Football players run onto the field while band members cheer them on.

Sep 5, 2024

The Tax Bill for NIL

Name, imagine and likeness payments bring new wealth to college athletes—and new tax burdens. Poole experts weigh in.

man sits dejectedly next to a desk with a computer on it. a guitar leans against the desk.

Aug 30, 2024

How Hope Beats Mindfulness When Times Are Tough

The study underscores the importance of looking ahead, rather than living “in the moment,” during hard times.

Aug 30, 2024

Report Taps Rob Handfield for Green Vaccine Insight

Poole College supply chain expert Rob Handfield is one of 23 scholars quoted on sustainable vaccine procurement.
A hand passes a wooden saucer will bills and coins to another hand.

Aug 26, 2024

What If Tips Didn’t Get Taxed?

Poole College researchers Nathan Goldman and Christina Lewellen explore the implications of a policy both presidential candidates favor.
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Aug 26, 2024

Steven Allen Explains Employment Data Revision

Poole College economist Steve Allen discusses recent revisions to job statistics, addressing former President Donald Trump's claim at a North Carolina rally that the Biden-Harris administration is manipulating the data
body language suggests two people are debating something around a spreadsheet

Aug 26, 2024

Study IDs Best ‘Red Flags’ Auditors Can Use to Spot Financial Fraud

The study found the most commonly used benchmarks are among the least effective.

Aug 22, 2024

Christian Koch Explores SECURE 2.0 Act Effects

New provisions of the 2022 law have major implications for financial planners, the Poole College scholar writes.

Aug 20, 2024

Mark Beasley Explains Why Risk and Business Strategy Must Align

Poole professor Mark Beasley shares how executives are feeling both internal and external pressures to get more involved in risk oversight, according to an annual report on risk oversight practices.

Aug 8, 2024

How Brands are ‘Winning’ Olympic Gold

Companies pour billions of marketing dollars into the Olympic Games. Poole College expert Tom Byrnes explores their investments and what they expect in return.