Skip to main content
Poole College of Management
Departments of ITAO, Marketing and Finance
Top of Page

Department of Marketing

Our marketing faculty produce impactful research on a wide range of industry-relevant topics, and our students graduate as skilled, forward-thinking professionals ready to succeed in the workforce.

Leadership: Jonathan Bohlmann, Head, Department of Marketing

Our marketing faculty conduct research across a wide range of topics, including product development, relationship and services marketing, entrepreneurship and creativity, strategy, consumer decision-making, marketing and technology, marketing communications, digital marketing and advertising, nonprofit marketing, and professional services marketing.

The Poole College Marketing Advisory Board helps ensure that students receive a relevant, forward-thinking education aligned with industry needs. The board fosters a dynamic partnership between academia and industry, shaping competitive, skilled and adaptable marketing professionals prepared to drive innovation.

Meet Marketing Faculty

Our marketing faculty produce impactful research and deliver high-level experiences to students by engaging with academia and industry.

Marketing Faculty Directory
Social media backgorund

Related Programs & Initiatives in Marketing

B.S. in Business Administration, Marketing Concentration

The marketing concentration provides undergraduate students with the skills necessary to lead in rapidly changing environments. Sustainable competitive advantage comes from three key activities: value identification, value creation and value delivery.

Read more

Full-Time MBA, Marketing Management Concentration

A significant differentiator in the MBA marketing program is the opportunity for students to work in small, interdisciplinary groups with faculty members as they focus on client work.

Read more

Master of Management, Marketing Analytics

This fully online program prepares students for trending job openings – marketing analysts, market research analysts, business analysts and more.

Read more

Graduate Marketing Certificate

Students focus on seeking, identifying and creating business opportunities, developing products/services and building/maintaining customer relationships.

Read more