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Heather Dretsch

HD

Assistant Professor of Marketing

Department of Business Management

Nelson Hall 2316

919.515.7680
View CV

Bio

Follow Heather Dretsch on Twitter @drdretsch.

Education

Ph.D. Marketing University of Maryland 2014

Area(s) of Expertise

Branding, Luxury, Advertising, Millennials/GenZ, Gen Alpha

Publications

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