Business Analytics Honors

The Business Analytics Honors Program offers select Poole College undergraduate honors students additional preparation for careers in the high-demand field of business analytics. The Business Analytics Honors Program combines challenging analytics coursework with a practicum course that engages students with local employers working on real world business analytics projects. Students who successfully complete the program requirements will have a business analytics honors designation on their university transcript.

What is business analytics?

Deloitte defines it as “the practice of using data to drive business strategy and performance. It includes a range of approaches and solutions, from looking backward to evaluate what happened in the past to looking forward to scenario planning and predictive modeling.” It has applications across all business and industry – from accounting to supply chain management. This makes it an attractive program for students in all of Poole College’s undergraduate disciplines and degree programs.

Why business analytics?

CNBC reports that “with more and more companies using big data, the demand for data analytics specialists … is nearing a frenzy.” Companies are seeking to hire way more analysts than colleges and universities are currently graduating. That means “the talent pool is, at best, probably 20 percent of the demand (and) that imbalance is a boon for job seekers,” the CNBC article states. According to McKinsey Global Institute, by 2018 there will be a “shortage of 1.5 million managers and analysts who have the ability to understand and make decisions using big data.”

As a Poole College student who successfully completes this program’s requirements, you will receive the business analytics honors designation on your transcript for employers to see, acknowledging that you have received a foundation that prepares you for careers in this continually evolving field.

The Practicum Experience

Students will complete the Business Analytics Practicum (BUS 459H), which provides a team of students the opportunity to work on a real business challenge, under the guidance of both a faculty advisor and the corporate sponsor’s leadership team. View this video about one team’s experience working with Cisco.

Admission to the program

Admission to this program is competitive and based on prior academic achievement. The program is open only to Poole College of Management students who have completed BUS 340H (with a B or above) and either BUS 350H (with a B or above) or BUS/ST 350 (with a B+ or above), and who have a 3.25 or better overall GPA and major GPA.

If you are an interested undergraduate student and believe you meet the program requirements, please complete the Business Analytics Honors Program Application and follow the instructions for submission. Prospective applicants will be asked to submit an application and a degree audit. In the meantime, students interested in learning more about this new program are asked to send an email message to

If you have already taken BUS 340 (non-honors) and/or BUS/ST 350 and performed well in those classes (a B+ or above), or if you have taken ACC 340 but not BUS 340/340H, contact us at to begin a discussion about alternatives.

Program requirements

In addition to the two prerequisites, applicants must successfully complete:

  • BUS 443H | Business Analytics (SP18 or before) OR BUS 351 | Predictive Analytics for Business (FA18 or after)
  • BUS 458H | Analytics: From Data to Decisions
  • BUS 459H* | Business Analytics Practicum

*Students may substitute other honors-level practicum courses containing analytics content with program-level approval.

Honors Designation

Completion of the Business Analytics Honors Program will be designated on a student’s transcript after all degree requirements have been met, in addition to the following:

  • B or better grade in all required program-level courses
  • 3.25 or better overall major GPA (ACC or BUS or EC/ECG courses)
  • 3.25 or better overall GPA